Plans, actions and billing
What each plan includes, what an action is, what work costs, and how to change plans or add actions.
Every plan includes hosting on your own domain, the visual editor, publishing, and a website built for you by AI. The AI work after that is counted in actions.
Plans
| Starter | Growth | Agency | |
|---|---|---|---|
| Price | $39 a month ($384 a year) | $99 a month ($984 a year) | $249 a month ($2,484 a year) |
| Sites | 1 | 3 | 10 |
| Actions each month | 150 | 500 | 1,200 |
| Teammates | Unlimited | Unlimited | Unlimited, plus client logins |
The Free plan lets you start a site and see the research, the design brief and a first look. Building the full site, publishing and the content agent need a paid plan. Every plan has a 14-day money-back guarantee.
What an action is
Actions measure the work the AI does for you. You see the cost before work starts, and what you have left: in the content agent's panel, on the Design page and on Settings → Plan and billing.
| Work | Actions |
|---|---|
| A question, or a small edit by the agent | 1 |
| Keyword research, or an SEO check of a page | 2 |
| Write an article (the proposal, then the article) | 10 in all |
| Refresh a page so it ranks and gets cited (the brief, then the rewrite) | 10 in all |
| A new service or location page | about 10 |
| A site-wide SEO audit | 8 |
| A design change on your live site, or each feedback round on it | 10 |
| A feedback round on a new site, after the first three | 10 |
Editing the site yourself in the editor never uses actions, and neither does publishing.
When you run out
The content agent and design changes pause until your actions reset on the 1st of the month. Your site stays online and you can still edit it yourself. To carry on sooner:
- Add 100 actions for $15 on Settings → Plan and billing. Extra actions don't expire; your monthly actions are used first.
- Or move to a bigger plan.
If a piece of work turns out bigger than what you had left, it finishes, and you're only charged what you had.
Choose, change or cancel a plan
Workspace owners manage billing on Settings → Plan and billing:
- Choose a plan, monthly or yearly, and pay on Stripe's secure checkout page.
- Manage billing opens Stripe's billing page: switch plan or billing period, update your card, download invoices, or cancel. Upgrades apply straight away; downgrades and cancellations take effect at the end of the period you've paid for.
Billing is per workspace: everyone in the workspace shares its plan, sites and actions. You never pay per person, so invite as many teammates as you like.